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P

Email Marketing Manager

PW (PhysicsWallah)

Location

Noida, Uttar Pradesh, India

Salary

Not specified

Type

fulltime

Posted

Today

via linkedin

Job Description

Job Description – Email Marketing Manager (MarTech)

Location - Noida HO, Sector 62

Job Overvie

wWe are looking for an

Email Marketing Manager (MarTech

) to own the email infrastructure, deliverability, and technical operations. The ideal candidate should have hands-on experience with ESPs, email authentication, IP/domain management, and email performance optimization, ensuring high inbox placement and reliable email delivery at scale

**.

Key Responsibiliti**

  • esManage end-to-end email infrastructure and integrations with ESPs and CRM platform
  • s.Configure and maintain email authentication protocols (SPF, DKIM, DMARC
  • ).Manage dedicated/shared IPs, domain setup, IP/domain warm-up, and sender reputatio
  • n.Monitor email deliverability, inbox placement, bounce rates, spam complaints, and blacklist statu
  • s.Implement strategies to improve inbox placement and reduce spam rate
  • s.Collaborate with Engineering and Product teams for ESP integrations, SMTP/API setup, and email automatio
  • n.Troubleshoot email delivery issues and ensure compliance with email best practice
  • s.Analyse deliverability metrics and recommend improvements to maximise engagemen

**t.

Requireme**

  • nts4–8 years of experience in Email Marketing, MarTech, or Email Deliverabili
  • ty.Hands-on experience with ESPs such as SparkPost, SendGrid, Amazon SES, Mailgun, Salesforce Marketing Cloud, Braze, or simil
  • ar.Strong knowledge

of SPF, DKIM, DMARC, DNS, SMTP, IP/domain warm-up, sender reputation, and email authenticat

i

  • on.Experience with email deliverability tools such as Google Postmaster Tools, Microsoft SNDS, MXToolbox, GlockApps, or Validi
  • ty.Understanding of spam filters, ISP behaviour, inbox placement, and email compliance (CAN-SPAM/GDPR where applicabl
  • e).Basic knowledge of APIs, webhooks, HTML emails, and SQL is preferr
  • ed.Strong analytical and problem-solving skil

ls.

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