UX Writer

About Mitra Bukalapak

Mitra Bukalapak is a digital platform that empowers Indonesia’s small businesses and traditional retailers through technology, helping them access digital products and services to grow their businesses.

About the Role

We are looking for a

UX Writer / Product Content Strategist

to create clear, intuitive, and user-centered content for our digital product experiences. You will work closely with Product Designers, Product Managers, Researchers, and other stakeholders to shape product experiences through content strategy, UX writing, and data-informed decisions.

Job Description

1. Develop clear, effective, and user-centered content for digital product experiences.
2. Define content directions, concepts, and principles based on user needs, product goals, business priorities, and competitive insights.
3. Collaborate with Product Designers, Product Managers, Researchers, and other stakeholders throughout the product development process.
4. Influence product and design decisions through a strong content perspective and clear rationale.
5. Apply UX writing best practices, content guidelines, design systems, and terminology consistently.
6. Challenge existing approaches constructively and provide objective, actionable input to improve product quality.
7. Balance user needs, business goals, and product constraints when making content decisions.

Job Requirements

• Experience in UX Writing, Content Design, Product Content, Content Strategy, or a related role.
• Strong foundation in UX writing, copywriting, information hierarchy, and user-centered content principles.
• Strong analytical and strategic thinking, with the ability to connect content decisions to user and business outcomes.
• Ability to work independently, manage priorities, and deliver high-quality work with minimal supervision.
• Proactive and collaborative, with strong communication, presentation, and stakeholder management skills.
• Comfortable working in an ambiguous, fast-paced product environment.
• Basic proficiency in

Figma

, including navigating design files, screens, components, and user flows. Design skills are not required.

• Familiarity with design systems, content guidelines, or terminology frameworks is a plus.