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Web Designer

Poco Bero

Location

Mérida, Yucatán, Mexico

Salary

Not specified

Type

fulltime

Posted

Today

via linkedin

Job Description

Website Developer

— NOW HIRING

Our website is our storefront, our sales team and our first impression. We want someone who owns it like they built it, because they will.

Merida, Mexico

Remote · Full-time

THE POCO BERO WAY

We ship real pizza dough to home cooks who refuse to settle for sad pizza. Every dough is tied to where it comes from: New York, and Naples

THE ROLE

You'll own pocobero.com end to end. Today we lean on outside agencies for site design and development. Your job is to bring that in-house: design, build, test and ship changes yourself, fast. You'll be our only website designer and developer, working inside a small team alongside marketing and our graphic designer, and reporting to the COO.

WHAT YOU'LL DO

→ Own our Shopify theme: build and maintain pages, sections and templates in Liquid, HTML, CSS and JavaScript.

→ Ship our next product pages first, including pack-size selectors and a New York vs. Naples origin selector for our new Italy dough.

→ Build landing pages for paid ads and launches, usually within days of the brief.

→ Run A/B tests on product pages, cart and checkout, and report what moved conversion.

→ Keep the site fast and solid on mobile, where most of our customers shop.

→ Keep tracking right: Meta and TikTok pixels, GA4 and Klaviyo events.

→ Turn our designer's mockups into live pages that match the brand.

→ Fix what breaks, quickly, and write down how things work so we're never stuck again.

WHAT WE'RE LOOKING FOR

→ 3\+ years of hands-on experience designing, optimizing and testing websites, with live sites you can show us and results you can point to. Shopify experience strongly preferred.

→ Strong Liquid, HTML, CSS and JavaScript. You're comfortable in Shopify Online Store 2\.0 themes and the Shopify CLI.

→ A good eye for design. You can take a Figma file to a pixel-right page, and make sensible calls when there's no mockup.

→ Mobile-first habits and a working knowledge of page speed and accessibility.

→ You've run A/B tests and conversion work yourself, and you test every change before it goes live. You use version control (Git).

→ You ship. Eighty percent live this week beats perfect next month.

→ You say it straight: clear on timelines, quick to flag a problem, and you own your part when something breaks.

NICE TO HAVE

→ Experience with DTC food, CPG or subscription brands.

→ Hands-on with Loop Subscriptions, Klaviyo, Gorgias or review apps.

→ Conversion rate optimization and A/B testing tools.

→ Headless Shopify (Hydrogen) or custom Shopify app development.

→ You use AI tools like Claude daily to build faster.

WHAT YOU GET

→ Full ownership of the website for a growing brand. Your work goes live and you see the sales numbers move.

→ A small team where impact creates opportunity, not tenure.

  • → Freedom to pick the right tools and ship fast.

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