Director, Sales - Full Service Lodging

Pressed is growing and hiring a Director of Sales, Full-Service Lodging (FSL)

to lead and scale our expansion across full-service hotels, resorts, and lifestyle hospitality brands. We’re looking for a sales leader to open doors and scale programs. This role is created for someone who blends strategic selling with hands-on execution.

If you thrive in build-mode and turning pilots into winning programs, this is your role.

About Pressed Juicery

Pressed Juicery is a modern wellness brand built with the mission to empower your wellness journey.

Founded in 2010 by three friends, Pressed began as a small space with a big idea: real, nourishing food should be accessible and fit into everyday life. What started in a tiny Los Angeles juice bar has grown into a dynamic omnichannel brand, with products available through thousands of retailers nationwide, alongside our company-owned stores and direct-to-consumer channel.

At Pressed Juicery, we operate as one community bringing high-quality, better-for-you products to market. Guided by passion and purpose, we’re building what’s next in wellness.

Our Mission

Pressed Juicery’s mission is to empower your wellness journey.

Our Workplace Culture

• We embrace diversity, equity, inclusion, and belongingness!
• We speak up with radically candid communication.
• We wholeheartedly support personal and professional growth.
• We believe mistakes can be valuable and lead to continuous improvement.
• Lastly, we value excellence and strive to achieve greatness in all we do!

Our Values

• Community - as leaders, we celebrate differences, champion strengths, and compassionately aspire to be our most vibrant selves.
• Passion - curious and humble, we inspire people to make healthy choices.
• Growth - pursuing wellness with intention, we create and embrace good energy.

Our Benefits

• 401k match
• Annual bonus eligibility
• Three weeks of vacation time
• Paid holidays and 8 Pressed Days (additional days off)
• Medical, dental, and vision insurance
• Flexible Spending Account
• Generous paid parental leave
• Employee Referral Program

About the Role

The Director of Sales, Full-Service Lodging (FSL) is a quota-carrying, growth-driving leader responsible for expanding Pressed Juicery’s presence across full-service hotels, resorts, and upscale lifestyle lodging brands. This role opens new doors, designs pilots that convert, and scales profitable multi-property rollouts across management companies, ownership groups, and brand-level programs.

This role begins as a Hunter position (90/10) - focused on prospecting, pitching, piloting, and closing new hotel groups and flagship properties. As the business matures, it will transition toward 70/30 Hunter/Farmer, with expanded accountability for strategic portfolio growth, program adoption across managed and franchised properties, and long-term chain account development.

Key Responsibilities

Sales Leadership \& Growth

• Own the full-service lodging growth plan and quota across lifestyle, resort, convention, and premium hotel brands; deliver multimillion-dollar new revenue.
• Maintain 3× pipeline coverage with disciplined stage definitions (prospecting → discovery → pilot → expansion → rollout).
• Present insight-driven recommendations that elevate decision quality for hotel culinary, F\&B, wellness, procurement, and brand teams.
• Protect deal economics within guardrails; partner closely with Finance on pricing, rebates, and program structure.
• Demonstrate disciplined follow-through, structured communication, and proactive problem-solving to remove roadblocks and accelerate deals.

Account Development \& Partnerships

• Prospect, pitch, and close top hotel operators, ownership groups, and brand-level decision makers.
• Navigate complex organizational structures, including corporate F\&B, brand ops, procurement, wellness teams, and property-level leadership.
• Build trusted relationships at the Director/VP level; flex communication style to match stakeholder sophistication and decision path.
• Represent Pressed with exceptional preparation and polish at industry events, partner conferences, and on-property showcases.
• Bridge communication between corporate decision makers and property-level operators using clear, scalable handoff processes that drive adoption.

Pilot Design \& Rollout Execution

• Design and lead structured pilots (typically 8–12 weeks) with defined KPIs: velocity, waste, sell-through, merchandising compliance, sampling calendars, and success thresholds.
• Identify risks early and provide clear, executable operational solutions to ensure pilots convert to broader expansion.
• Scale proven programs into multi-region or multi-brand rollouts, including training, POS/in-room collateral, merchandising, and operational launch kits.
• Partner with hotel F\&B leaders to optimize menu placement, grab-and-go positioning, wellness offerings, and program compliance.

Distribution \& Operational Readiness

• Activate distribution lanes across broadline, regional DSD, and cold-chain partners.
• Collaborate cross-functionally to validate operational feasibility, including pack-outs, storage, labor, and throughput.
• Troubleshoot issues quickly and decisively, bringing forward informed solutions grounded in operational reality.
• Strengthen reliability by aligning chain requirements with distributor and operator capabilities, ensuring consistent supply and flawless launch execution.

Forecasting, CRM Discipline \& Internal Collaboration

• Drive forecast accuracy using pilot performance, property-level orders, chain-wide trends, and distributor insights.
• Maintain CRM discipline, ensuring accurate stage progression and clean pipeline hygiene.
• Partner with Marketing to develop co-marketing opportunities, wellness activations, LTOs, and brand stories that enhance hotel partner positioning.
• Model clarity, accountability, and structured communication across all internal teams.

Qualifications

• 8\+ years of food \& beverage or wellness CPG sales experience; 5\+ years selling into full-service lodging or large-format hospitality accounts.
• Proven track record securing multi-property hotel partnerships or brand-approved programs.
• Existing relationships within major hotel groups, ownership companies, or upscale lifestyle hospitality brands strongly preferred.
• At least two multi-region or national hospitality wins scaled in the last 3–5 years.
• Fluency in foodservice operations: procurement structures, REITS, MCOs, GPOs, distributor systems, and property-level implementation.
• Data-driven seller who sets velocity targets, monitors waste, reads P\&Ls, and protects margin.
• Solution-oriented, proactive problem solver with strong follow-through.
• CRM proficiency (Salesforce or similar) with excellent communication and storytelling skills.
• Ability to travel as needed.
• Must be legally authorized to work in the United States without restriction.

Pressed Juicery, Inc. participates in the E-Verify program. Please visit https://pressed.com/careers to learn more about the E-Verify program.