Product Marketing Manager

Crossing Hurdles, a global recruitment firm helping organizations hire better, is partnering with a fast-growing AI startup building a domain-specific platform for the insurance industry, helping agencies automate operations and scale with a 24/7 digital workforce.

Quick snapshot:

Role: Founding Marketing (own the entire function)

Compensation: $120K – $170K \+ equity

Location: On-site (NYC – Bryant Park)

Scope: Product marketing, GTM, sales enablement, events, and brand

Experience: Running campaigns end-to-end (newsletters, LinkedIn, sales collateral, event coordination)

What will you be doing?

• Own the marketing function end-to-end, from product marketing and sales enablement to events and conferences.
• Develop and execute the go-to-market strategy for new features and products.
• Create high-impact marketing collateral and sales assets to support the GTM team in winning enterprise deals.
• Lead strategy and execution for industry conferences and events to build it's brand presence.
• Define and refine the marketing framework to establish it as the domain leader in the insurance market.

Why you should consider:

• Own marketing end-to-end – Build and scale the function from 0→1
• High-impact role – Direct influence on narrative, pipeline, and category positioning
• Founder-level exposure – Work closely with leadership in a high-autonomy setup
• Category-defining space – AI platform purpose-built for insurance