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CRM Campaign Specialist

IDR, Inc.

Location

Los Angeles, CA

Salary

Not specified

Type

fulltime

Posted

Today

via linkedin

Job Description

IDR is seeking a

CRM Campaign Specialist

to join one of our top clients for a remote opportunity. In this role, you will build, QA, and deploy email and push notification campaigns while partnering closely with marketing, product, and publishing stakeholders. This is a great opportunity to support high-impact lifecycle and campaign marketing initiatives within a fast-paced digital entertainment/gaming environment.

Position Overview for the CRM Campaign Specialist:

  • Create, implement, QA, and manage the delivery of email and push notification campaigns and journeys
  • Build and refine audience segmentation to support targeted lifecycle and campaign communications
  • Partner with cross-functional teams (marketing, product, publishing, creative, localization) to plan and execute campaigns end-to-end
  • Consolidate campaign reporting, analyze performance, and translate results into actionable optimization recommendations
  • Support experimentation and A/B testing to improve engagement and player/customer outcomes while maintaining privacy compliance

Requirements for the CRM Campaign Specialist:

  • 3\+ years of hands-on experience executing CRM and email marketing campaigns in tools such as Salesforce Marketing Cloud, Iterable, Braze, or SendGrid
  • Proven track record of measurable impact from CRM/email/push campaigns you directly owned or led
  • Strong understanding of A/B testing, experimentation, and campaign optimization best practices
  • Demonstrated ability to collaborate effectively with cross-functional partners and manage timelines across multiple stakeholders
  • Ability to troubleshoot and QA campaign builds (including template/content issues) to ensure accurate targeting, rendering, and deployment

What's in it for you?

  • Competitive compensation package
  • Full Benefits; Medical, Vision, Dental, and more!
  • Opportunity to get in with an industry leading organization.

Why IDR?

  • 25\+ Years of Proven Industry Experience in 4 major markets
  • Employee Stock Ownership Program
  • Dedicated Engagement Manager who is committed to you and your success.
  • Medical, Dental, Vision, and Life Insurance
  • ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row.

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