Location
New York, NY
Salary
Not specified
Type
fulltime
Posted
Today
Job Description
Want to help everyday Americans invest and build wealth?
Financial inequality is increasing, and too many people are getting left behind. At Stash, we’re passionate about democratizing wealth creation through education, advice, and products that help customers achieve greater financial freedom. We also believe in working smarter—leveraging AI and emerging technologies to move faster, operate more efficiently, and focus our time on solving meaningful problems for our customers.
We're looking for a
Social Content Manager
to take the lead on Stash's organic social presence. You’ll be part of our small, but growing creative team and report to the Creative Director. You'll help shape what our brand looks and sounds like on all social channels, with real ownership over how people discovery and engage with Stash.
This role blends creative execution with strategic direction. You’ll help plan Stash's social presence and also personally create much of the content that brings it to life, bringing in outside creators and talent when a project calls for it.
We're looking for someone who is fluent in social media, has a strong point of view on what makes content engaging, and is comfortable being both the strategist and the person behind the camera.
What you'll do:
Own organic social strategy
- Own Stash's organic social channels end to end across Meta, TikTok, YouTube, Linkedin, and more.
- Develop the content strategy and direction for organic social, grounded in a clear point of view on brand and audience
- Set and track goals for organic growth, engagement, and community health across channels
Create content
- Shoot, edit, and write original content
- Stay on top of platform trends, formats, and culture, and translate them into content that fits Stash's brand voice
- Maintain a consistent posting cadence and a content calendar that balances planned and reactive content
Partner cross-functionally
- Partner with Marketing and Product teams to align social content with broader campaigns and launches
- Provide insights and input for paid social ads, using your expertise to help increase performance
- Use performance data to inform what content to make more of, and what to retire
What we're looking for:
We're looking for someone who thinks like a strategist and works like a creator. You understand what makes people stop scrolling, and you're just as comfortable writing a content strategy as you are shooting and editing a video yourself. You believe organic social is a real growth lever, not an afterthought.
Required experience
- 5\+ years of experience running organic social for a brand
- Strong portfolio of content you've personally shot, written, and/or edited
- Experience developing and executing a social content strategy, not just posting to one
- Experience sourcing, briefing, and managing outside creators or talent, including budget management
- Sharp instincts with a clear point of view on what's working in social and why
Gold Stars
- Experience in fintech, consumer finance, or another regulated industry
- Familiarity with social listening and performance analytics tools
- Basic motion graphics or editing skills beyond native app tools
- A curiosity and familiarity with AI tools that can help streamline and improve processes
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