Location
London Area, United Kingdom
Salary
Not specified
Type
fulltime
Posted
Today
Job Description
We are working with a leading global asset manager to appoint a Content Marketing Manager within its retail marketing function. The business has a strong UK presence and is investing further developing accessible, engaging investment content for a B2B audience.
This role sits within a high-performing marketing team and is focused on creating compelling content for retail investors across multiple channels. You will play a key role in bringing the brand to life, supporting customer engagement and underpinning commercial growth across key product areas.
This opportunity would suit an capable content professional with a background in financial services who is looking to take ownership of end-to-end content delivery, working closely with marketing, product and compliance teams in a highly collaborative environment.
The successful candidate will be involved in:
- Creating engaging, customer-focused content across digital, print and campaign channels to support retail investment products
- Translating complex investment concepts into clear, accessible messaging for end investors
- Driving the development of multi-channel campaigns, working closely with marketing and design teams
- Taking ownership of content planning through a structured editorial calendar
- Producing a range of formats including articles, guides, presentations and social content
- Ensuring brand tone and messaging are consistently applied across all communications
- Partnering with internal stakeholders to deliver content aligned to product strategy and commercial objectives
- Managing content approval processes, ensuring all materials meet regulatory and compliance standards
- Analysing engagement metrics and performance data to refine content strategy and improve outcomes
- Bringing fresh ideas and creative thinking to enhance customer engagement and campaign effectiveness
The ideal candidate should have:
- Experience in content marketing or communications within asset management, financial services, or a related industry
- Strong understanding of retail investment products and the UK regulatory environment
- Proven ability to create high-quality content across multiple channels and formats
- Excellent written communication skills with a clear, engaging and adaptable style
- Experience working with compliance frameworks for customer-facing materials
- Strong stakeholder management skills and the ability to collaborate cross-functionally
- Highly organised with the ability to manage multiple deadlines and competing priorities
- A proactive and creative mindset, with a strong focus on delivering impact
- Familiarity with digital platforms and content performance analytics tools is advantageous
For more information on this role, please apply here or email Chris at [email protected].
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