Paid Search Specialist

LHH is currently recruiting for a Paid Search Specialist for a permanent opportunity with our client in the Dallas, TX area. This role will support paid search strategy, client communication, campaign analysis, and optimization recommendations across a range of client accounts. This role is ideal for someone with strong agency experience who understands paid search best practices, can translate performance data into clear recommendations, and is comfortable partnering with clients without being fully hands-on in day-to-day execution. This is a hybrid opportunity at our client’s office in the Dallas area.

Responsibilities:

• Partner with clients to understand business goals, campaign performance, priorities, and opportunities for paid search improvement.
• Analyze paid search performance across Google Ads, Microsoft Ads, and other relevant platforms to identify trends, gaps, and optimization opportunities.
• Develop strategic recommendations related to budget allocation, keyword strategy, bidding, targeting, ad copy, landing pages, and conversion performance.
• Prepare and present performance insights, reporting, and recommendations to clients in a clear, consultative, and actionable way.
• Collaborate with internal media, analytics, account, and strategy teams to ensure paid search recommendations align with broader client objectives.
• Support campaign planning, forecasting, testing strategies, and ongoing optimization roadmaps.
• Stay current on paid search trends, platform updates, and best practices, including Google Local Services Ads.
• Help clients understand performance drivers, next steps, and the rationale behind paid search recommendations.

Qualifications:

• 3–7 years of paid search experience, with agency experience required.
• Strong understanding of Google Ads, Microsoft Ads, paid search strategy, campaign performance, and optimization best practices.
• Experience analyzing campaign data and translating results into strategic recommendations for clients.
• Strong client communication skills, including the ability to present insights, explain performance, and advise on next steps.
• Experience working in a client-facing or account-support capacity within an agency environment.
• Ability to collaborate cross-functionally with media, analytics, account management, and strategy teams.
• Strong attention to detail, analytical thinking, and ability to manage multiple client priorities.
• LSA / Google Local Services Ads experience highly preferred.
• Must be able to work a hybrid schedule in Dallas, TX.

If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.