BRAND AND MARKETING MANAGER

Company Description

Britt Netta is a luxury footwear brand founded in New York City and crafted with precision in Italy. Renowned for a harmonious blend of style and comfort, the brand uses premium materials and master craftsmanship to create exceptional footwear. Each design features the Gemini emblem, symbolizing the multifaceted essence of women and celebrating the balance of femininity and strength. Britt Netta's goal is to empower women to walk with confidence, turning heads with every step.

Role Description

The Marketing Manager will serve as a key partner to the Founder, driving all brand-facing marketing initiatives while supporting the day-to-day execution of the business. This role blends strategy, creative direction, and hands-on design execution—ensuring a cohesive brand presence across all channels.

Key Responsibilities

Brand \& Marketing Strategy

• Own and execute the global marketing calendar across product launches, seasonal campaigns, and key brand moments
• Translate collection narratives into cohesive, multi-channel marketing strategies
• Oversee content direction across digital platforms, ensuring alignment with brand voice and visual identity
• Drive performance marketing initiatives in collaboration with external partners (paid social, Google, email)

Creative \& Design Execution

• Design and produce marketing assets across all channels, including social, email, website, and wholesale materials
• Develop on-brand graphics, layouts, and visual storytelling that reflect the brand’s elevated positioning
• Work closely with external creatives (photographers, stylists, videographers) to ensure consistency across all outputs
• Maintain and evolve brand guidelines across digital and physical touchpoints

Content \& Campaign Oversight

• Manage content creation across campaigns, e-commerce, and social, including shoot coordination and asset delivery
• Oversee product storytelling and copy across all channels
• Ensure all launches and campaigns are executed with a strong, cohesive visual and narrative direction

Sample \& Press Coordination

• Manage all inbound and outbound sample trafficking in support of the external PR team
• Maintain detailed tracking of sample inventory, loans, returns, and timelines
• Coordinate closely with the PR agency to ensure timely fulfillment of editorial and stylist requests
• Ensure all samples are accounted for, returned, and maintained in presentation-ready condition

E-Commerce \& Wholesale Support

• Align marketing efforts with sales channels including DTC, wholesale, and marketplace partners
• Support product launches on key platforms (e.g., Moda Operandi) with tailored marketing and storytelling
• Monitor and optimize customer-facing messaging, ensuring clarity in fit, product details, and brand positioning

Founder Support \& Special Projects

• Act as a strategic right hand to the Founder, supporting day-to-day priorities and high-impact initiatives
• Lead and execute ad hoc projects across brand, operations, and partnerships as they arise
• Bring structure and follow-through to nuanced, cross-functional projects that require discretion and precision

Qualifications

• 2–4\+ years of experience in fashion marketing or brand management, preferably within luxury or contemporary footwear/apparel

• Strong design capabilities (Adobe Creative Suite, Figma, or equivalent) with a refined visual sensibility

• Deep understanding of brand storytelling, digital marketing, and content creation

• Highly organized, detail-oriented, and able to operate in a fast-paced, entrepreneurial environment

• Experience managing samples or working alongside PR teams is a strong plus

• Proactive, resourceful, and comfortable navigating both strategic planning and execution

Application Requirements

Please submit a portfolio of relevant design work alongside your application. This should include examples across digital marketing channels, such as:

• Social media content (Instagram posts, stories, reels covers)

• Email marketing design

• Campaign, lookbook, or brand storytelling assets

• Any fashion, luxury, or lifestyle brand work is strongly preferred

We are looking for a refined visual sensibility and a strong understanding of brand storytelling. Work should reflect a clean, elevated aesthetic with attention to typography, layout, and consistency.

Selected candidates may be asked to complete a short creative exercise to further assess design approach and execution.

Application Requirements

Please include a portfolio of relevant design work. Submissions should reflect a strong point of view across digital marketing—social, email, and campaign assets—with a clear understanding of brand and visual consistency.

A refined, elevated aesthetic and strong attention to detail are essential.

Selected candidates may be asked to complete a short creative exercise.