Content Producer - Personal Brand & Company

Content Producer — Personal Brand \& Company

Location:

Charlotte — Full-time, in-person

Reports to:

Founder

Industry:

Viral Marketing, Clip Farming, and Organic Content

About the Role

We're hiring a Content Producer to own the end-to-end content engine for the founder's personal brand and our marketing company. This is a hands-on, high-ownership role for someone who can take an idea from a Slack message to a published video — scripting it, shooting it, editing it, and shipping it.

You'll be in the room (or behind the camera) with the founder daily. You'll work across long-form (YouTube, podcast clips, case studies) and short-form (Reels, TikTok, Shorts, LinkedIn video). If you've ever watched a creator-founder's content and thought "I could've made that better" — this role is for you.

What You'll Own

• Content strategy \& ideation

— Build content calendars, pitch ideas, and identify trends and hooks worth chasing in the marketing space

• Scriptwriting

— Write tight, punchy scripts for both long-form videos and short-form hooks. Translate the founder's voice and POV onto the page

• Pre-production

— Plan shoots, scout locations, prep gear, build shot lists, and run the schedule

• On-set production

— Film with the founder. Direct, frame, light, and capture clean audio. Coach delivery and pull better takes when needed

• Post-production

— Direct the editing of long-form and short-form cuts, color, sound mix, motion graphics, captions, thumbnails, and platform-native packaging

• Publishing \& iteration

— Schedule, publish, and monitor performance. Use data to inform what we make next

What We're Looking For

• 2–5\+ years producing content for a creator, founder, agency, or brand — with a portfolio that shows it
• Strong writer. You can take a rough idea and turn it into a script that sounds like the person saying it, not like a corporate memo
• Comfortable on a camera/lighting kit and in an editor (Premiere, DaVinci, CapCut — whatever you're fastest in)
• Deep fluency in short-form: you understand hooks, retention, platform conventions, and why some clips pop and others don't
• High taste. You can articulate why something works
• Direct communicator who can push back, pitch ideas, and tell the founder when a take isn't landing
• Self-starter — you don't need a producer above you to tell you what to shoot
• Bonus: motion graphics, thumbnail design, podcast production, or paid-ads creative experience

What You Get

• Competitive salary: Base \+ performance bonus tied to content KPIs
• Full creative ownership of a growing personal brand and company channel
• Top-tier gear budget — we'll buy what you need to do your best work
• Direct access to the founder and a front-row seat to how a viral organic marketing company operates
• Health/PTO/other benefits