Creative Director, Influencer & Creator-Led

Overview

Conscious Minds Studio's Creator Label, Voices is seeking a

Creative Director

to lead the creative POV of the Voices label and elevate the craft, taste, and cultural relevance of all creator- and influencer-led work.

This role reports directly to the Executive Director of Voices and partners closely with the Director of Voices to run day-to-day projects and campaigns, while also providing creative leadership and support to the Studio and other labels as needed.

You are a creative authority and cultural translator, someone who can interpret client needs, strategic briefs, and cultural signals, then turn them into creator-first ideas and executions that feel authentic, premium, and platform-native. You bring creative firepower, deep understanding of the creator economy, and sharp taste to everything you touch.

What You’ll Do

Creative Leadership \& POV

• Own and evolve the creative POV for Voices across all creator- and influencer-led work.
• Bring taste, craft, and originality to creator campaigns, ensuring work feels culturally fluent and creatively ambitious.
• Act as a creative authority on how brands should show up in creator spaces—what to say, how to say it, and who should say it.

Interpretation \& Ideation

• Interpret client needs, brand objectives, and strategic briefs into clear creative direction and opportunity spaces.
• Partner closely with Strategy to translate insight into creative ideas that creators can authentically execute.
• Apply a deep understanding of culture, trends, and the creator economy to shape ideas that feel timely—not trend-chasing.

Creator Briefing \& Execution

• Write best-in-class creator briefs that are inspiring, clear, and execution-ready.
• Define formats, narratives, tones, and storytelling approaches that are native to creators and platforms.
• Balance brand guardrails with creative freedom to protect authenticity while delivering on client goals.

Collaboration \& Operating Rhythm

• Report directly to the Executive Director of Voices on creative standards, POV, and quality.
• Partner closely with the Director of Voices to run day-to-day projects and campaigns.
• Collaborate tightly with the Sr. Strategist to ensure strategy and creative are deeply aligned.
• Interface with Studio and Pod Creative Directors to optimize alignment and integration across broader client work.
• Work with Curation to ensure creative ideas are matched with the right creators.

Quality, Craft \& Feedback

• Review creator content and provide clear, actionable creative feedback.
• Push work from “good” to “great” through strong instincts, cultural literacy, and attention to craft.
• Set and uphold a high creative bar for all Voices output.

Who You Are

• 8–10\+ years of experience as a Creative Director, ACD, or senior creative working in social, digital, or creator-led environments.
• Deep understanding of the

creator economy

and how creators drive culture, not just content.

• A sharp writer with the ability to articulate creative direction clearly and compellingly.
• Highly taste-driven with strong cultural instincts—you know what works, why it works, and what’s next.
• Confident in your POV, collaborative in practice, and comfortable advising clients and senior stakeholders.
• Energized by ambiguity and excited to shape how creator-led work is done at the highest level.
• Experience working directly with creators, talent, or influencer networks.
• Background in entertainment, sports, fashion, or culture-forward brands.
• Experience operating within a studio, agency, or multi-label creative environment.

We have worked hard to build a reputation as one of the most personal, hands-on, and creative companies in this industry. We are extremely high touch with our partners, team members, and creatives to ensure clarity, community, and output exceed expectations.

Above all, we want versatile people with unique and diverse points of view who add meaningful value to the DNA of Voices, Conscious Minds and the brands we work with. We look forward to the opportunity of having you on the squad, growing the influence and profile of our team.

BENEFITS

• Health Care Plan (Medical, Dental \& Vision)
• Retirement Plan (401k)
• Life Insurance (Basic, Voluntary \& AD\&D)
• Unlimited Paid Time Off (Vacation, Sick \& Public Holidays)
• Family Leave (Maternity, Paternity)
• Training \& Development
• Work From Home/Hybrid Days

The anticipated annual compensation range for this position is $150,000\.00 - $200,000\.00, in addition to our standard employee benefits package (medical/dental/vision/life insurance, 401k matching, Flexible PTO, and various other benefits and perks) Consistent with applicable law, compensation is determined based on a wide range of factors, including relevant experience, knowledge, skills, job duties, and geographic location. We reserve the right to modify this pay range at any time.