Search Engine Optimization Specialist

We are looking for SEO Executive with up to 2 years of experience in Search Engine Optimization. The ideal candidate should have a strong understanding of on-page, off-page, and technical SEO along with hands-on experience working on various CMS and web development platforms such as WordPress, Shopify, PHP, HTML, and Laravel-based websites.

Key Responsibilities

• Perform keyword research and competitor analysis.
• Optimize website content, meta tags, headings, URLs, and internal linking structures.
• Execute on-page, off-page, and technical SEO strategies.
• Monitor website performance using Google Analytics, Google Search Console, and SEO tools.
• Conduct website audits and identify SEO improvement opportunities.
• Track keyword rankings, traffic, and conversions and prepare performance reports.
• Implement schema markup, redirects, canonical tags, and other technical SEO recommendations.
• Manage and optimize websites built on WordPress, Shopify, PHP, Laravel, and other CMS platforms.
• Upload and update content, landing pages, blogs, and product pages.
• Coordinate with developers for technical SEO implementation and issue resolution.
• Ensure websites follow SEO best practices, mobile responsiveness, and page speed standards.

Required Skills \& Experience

• Strong understanding of On-Page, Off-Page, and Technical SEO.
• Hands-on experience performing SEO activities on websites built using

WordPress, Shopify, HTML, PHP, Laravel, and other CMS or custom-developed platforms

.

• Ability to implement SEO recommendations across different website technologies, including content updates, metadata optimization, URL structure improvements, schema markup, redirects, and technical SEO enhancements.
• Familiarity with Google Analytics, Google Search Console, Google Tag Manager, and SEO tools such as SEMrush, Ahrefs, and Screaming Frog.
• Understanding of website crawling, indexing, Core Web Vitals, XML sitemaps, robots.txt, and canonical tag