Data Analyst

About the Company

The organization operates decentralized online marketplaces that connect consumers researching and comparing options with relevant brands. These virtual and private-label marketplaces are part of one of the nation’s largest media networks. The organization uses segmentation and AI-driven matching technologies to help consumers find suitable solutions quickly while enabling brands to target prospects with precise segment accuracy and pay based on performance results. Their matching decision engines and optimization algorithms reflect over 20 years of online media experience.

About the Role

The Data Analyst will specialize in optimizing digital marketing campaign performance and strategy. This role involves analyzing data to identify growth opportunities, supporting campaign improvements, and informing business decisions with data-driven insights. The position requires managing multiple investigative and optimization efforts in a fast-paced environment to enhance yield and support media partner relationships.

Responsibilities

• Analyze user interaction and outcome data to identify trends and business opportunities

• Ensure accurate data modeling across multiple data sources for analysis

• Collaborate with senior analysts to design and execute tests measuring strategy impact

• Translate analytical findings into actionable business recommendations

• Support ongoing analysis of campaigns and product portfolios

• Improve data processes, accuracy, and accessibility across teams

Requirements

• Bachelor’s degree in Statistics, Economics, Data Science, Mathematics, or a related field

• 3\+ years of experience in data or marketing analytics

• SQL proficiency for data querying and summarization

• Familiarity with data visualization tools such as Tableau, Power BI, or Looker

• Proficiency in Microsoft Excel

• Strong quantitative analysis skills with the ability to interpret and convey technical findings clearly

• Excellent written and verbal communication skills for business audiences

• High attention to detail and the ability to manage parallel projects

Nice to Have

• Interest or experience in financial services, insurance, or digital marketing analytics

Compensation

$85,000 — $120,000 USD annually

The position is eligible for performance bonuses or commissions and equity in the form of restricted stock units (RSUs).

Benefits \& Perks

• Health care and standard employee benefits programs

• Retirement plans

• Paid time off (including sick leave and parental leave)

Equal Opportunity Statement

Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.