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Director, Communications

Away

Location

New York, NY

Salary

Not specified

Type

fulltime

Posted

Today

via linkedin

Job Description

About Away

We believe travel makes us better. Launched in 2016 with one perfectly designed carry-on, we now offer a range of luggage and travel essentials for every journey. Together we create, innovate, and embark on this journey as a community of travelers, helping to make travel more seamless for everyone.

Join The Crew

We are hiring a Director, Communications to join our team. This role reports to the Vice President of Brand Marketing and takes Away further by leading the brand’s enterprise-wide communications strategy. Sitting at the intersection of brand storytelling, media strategy, reputation management, and employee experience, this role ensures Away speaks with one clear, compelling, and consistent voice both externally to the world and internally to our global team.

In addition to the responsibilities below, this position will oversee an Associate Manager of PR, an Internal Communications Manager, and agency relationships.

What You’ll Do As The Director, Communications

Public Relations \& Communications

  • You’ll own Away’s external communications strategy, positioning Away as a leader in travel, culture, and purpose while amplifying brand equity and awareness
  • You’ll align the PR calendar and VIP activations with overarching business goals and cross-functional priorities
  • You’ll manage media sentiment and industry risk across key outlets while leading the strategy for top-tier national media
  • You’ll identify cultural moments, trends, and blank canvas opportunities to develop compelling press angles, story pipelines, and launch strategies that drive relevance and impact
  • You’ll serve as a trusted advisor to the CEO and Executive Team, shaping and directing both external thought leadership and moments of opportunity to further drive brand awareness and business growth
  • You’ll establish and oversee the KPI framework for PR, translating media performance into actionable business insights and demonstrating the impact of earned media on brand awareness and organic growth
  • You’ll oversee crisis management, preparing for potential crises with real-time response plans and deploying crisis communication strategies if ever required
  • You’ll direct the strategy, planning, and execution of PR-driven events and media moments to drive earned media, social amplification, and brand equity

Internal Communications \& Employer Branding

  • You’ll own Away’s internal communications strategy, ensuring employees are informed, inspired, and aligned to company priorities, values, and performance goals
  • You’ll oversee internal communication channels (including all-hands, intranet/newsletters, leadership updates, and employee-facing messaging), ensuring clarity, cadence, and effectiveness
  • You’ll be a trusted partner to the People Leadership team, crafting internal executive communications across company performance, transformation, change, and moments of complexity
  • You’ll translate key messages from external platforms internally to reinforce company values and strategic priorities
  • You’ll develop and maintain a cohesive company narrative that reinforces Away’s mission, culture, and EVP, connecting day-to-day work to long-term vision
  • You’ll own our LinkedIn and non-traditional media strategies to expand our authority and influence, enabling employees to be thought leaders and brand advocates through guidance, resources, and content support

Who You Are

  • You bring a minimum of 7 years of progressive communications experience, spanning PR, external communications, and internal employee communications, ideally with a mix of agency and in-house environments
  • You have a proven track record of managing teams and driving results in a fast-paced, global environment
  • You are a strategic thinker who can move seamlessly between high-level vision and tactical execution
  • You have strong instincts for culture, timing, and narrative
  • You are a self-starter who doesn't just initiate projects, but builds the frameworks and systems needed to sustain them with total autonomy
  • You have a deep, existing network of top-tier contacts
  • You have extensive experience as an on-the-record spokesperson for both print and broadcast media
  • You can conceptualize newsworthy moments and evergreen narratives even when the hook isn't obvious
  • You are a world-class writer and editor across all formats (executive scripts, crisis statements, Q\&As)
  • You’re creative and innovative; you love to build great new things that are fresh and unique while staying on brand
  • You’re agile, and motivated by a fast-paced and ever changing environment
  • You’re passionate about transforming travel for all (but that’s a given!)

Excited to join the team, but not sure you meet all of the qualifications? Please apply, we’d still love to hear from you.

Who We Are

  • We’re travelers. Travel is about the journey - the transformative experiences and the growth each trip offers. All employees are encouraged to take time to get away through our variety of time away from work offerings.
  • We’re driven. The work we do matters and collectively drives impact. No matter the job title, everyone at Away is a meaningful contributor in unlocking our ever growing potential.
  • We’re supportive. We value the entirety of your life's journey, not just the milestones. You'll find an environment that celebrates balance, understanding that your personal passions and commitments outside of work, are threads of the same fabric that makes you unique.

What We Offer

Our total rewards are inclusive of both compensation and benefits. What we offer within a salary range is dependent on a number of factors, including scope and qualifications for the role, skillset, and balancing internal equity relative to other Away employees. Salary and benefit offerings are reviewed during phone screenings to ensure alignment.

  • Compensation: $150,000\.00 - $175,000\.00 annually
  • This role is eligible to participate in Away’s Annual Company Performance Incentive Bonus Plan, the terms of which are determined at the discretion of the company
  • Equity Grant: commensurate with level determined at the discretion of the company
  • Benefits Overview:

+ Take care of yourself and your family through our health insurance offerings

+ Invest in your future by participating in our 401(k) (with a company match!)

+ Find balance through our many paid time off programs (vacation, wellbeing, holidays, summer Fridays, and compassion leave - just to name a few!)

+ Build your travel uniform through discount codes, product stipends, and giveaways

+ Give back through company-sponsored volunteer and charitable opportunities

How We Work

This is an office-based position that works from our Soho, NYC office four days a week. Our working hours are 9am-6pm et, but we embrace a common-sense approach to flexibility in the workplace. It’s about being present, engaged, and balancing work with real-life needs.

Our Commitment

As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is too. Through initiatives like our Employee Resource Groups, anti-racism training, and bias prevention initiatives, we’re building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.

EEOC Statement

Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.

Away is committed to providing reasonable accommodations for individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at [email protected].

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