Location
Denver, CO
Salary
Not specified
Type
fulltime
Posted
Today
via linkedin
Job Description
About The Role
The role drives user acquisition, engagement, and retention across organic and paid digital channels for a growing technology product.
The team works at the intersection of data, creative, and product marketing to scale acquisition funnels and optimize campaign performance.
Key Responsibilities
- Plan and execute end-to-end paid search, social, and display campaigns using Google Ads and Meta Ads Manager
- Manage SEO strategy, keyword optimization, and technical site audits to improve organic search visibility
- Analyze channel performance using GA4, Looker, and marketing attribution tools to track CAC, ROAS, and LTV
- Design, test, and optimize conversion funnels, landing pages, and email nurturing sequences
- Collaborate with design and content teams to produce high-performing ad creatives and copy
- Run rigorous A/B tests across messaging, targeting, and bidding strategies to maximize conversion rates
What We Are Looking For
- 2-4 years of hands-on digital marketing experience in a B2B or B2C tech environment
- Proven track record of managing paid acquisition budgets and hitting targeted ROI/CAC metrics
- Deep familiarity with Google Analytics 4, Google Ads, Meta Ads Manager, and SEO tools like Ahrefs or SEMrush
- Strong analytical skills with the ability to turn raw data into actionable marketing strategies
- Bachelor's degree in Marketing, Communications, Data Analytics, or a related field
- Bonus: Experience with SQL, marketing automation platforms like HubSpot or Marketo, and basic HTML/CSS for landing page updates
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