Sales Development Representative

Earlytrade is a fast-growing Construction Tech company specializing in cash flow solutions for general contractors and subcontractors. Our mission is to become the largest provider of cash flow solutions to the global construction sector.

We are hiring highly driven SDRs to continue our US expansion and your own growth trajectory.

The Role

The Sales Development Representative owns top-of-funnel pipeline generation across the U.S., working directly in support of our Sales Executives to book qualified meetings with CFOs, Controllers, and senior finance decision-makers at general contractor firms nationwide.

You are responsible for:

• Identifying and prospecting enterprise general contractors across the country.

• Booking qualified meetings with finance leadership at target accounts.

• Building a consistent, high-quality and qualified pipeline of SQLs.

What You'll Do

• Execute high-volume, multi-channel outreach(phone, email, LinkedIn, and in-person) to engage CFOs, Controllers, and finance leadership.

• Identify and target general contractor accounts nationwide through research, account mapping, and outbound prospecting.

• Maintain rigorous CRM hygiene and accurate pipeline documentation in Salesforce.

• Own your SQL targets with consistency and discipline.

• Prospect, engage, and convert accounts into qualified opportunities.

• Qualify these prospects against defined criteria and convert them into booked meetings for the Sales Directors.

• Build credibility and familiarity within the construction finance community alongside the Sales team – creating a go-to presence in the market.

Compensation

• Competitive base salary \+ uncapped commission - $80k OTE – (Senior SDR and Commercial AE positions open for candidates who can demonstrate success and suitability).

• Significant upside for top performers.

• Benefits – Dental, Medical, Vision and company 401k plan.

The team is in office 4 days a week - 1 day work from home (optional).

What We're Looking For

• 1–4 years of experience in B2B sales, SDR, or outbound business development.

• A track record of outbound prospecting and pipeline generation.

• Backgrounds in B2B SaaS, fintech, financial services, or experience selling to CFOs and finance teams strongly preferred.

• Experience in door-to-door, field sales, or high-activity outbound environments is a strong differentiator.

• Highly competitive background and a team-player — athletics, commission-only sales, or environments where performance was the only currency.

• Proficiency with Salesforce, Outreach.io and ZoomInfo— or a demonstrated ability to get up to speed on new tools quickly.

• Exceptional attention to detail — in your communication, CRM activity and outreach.

• Self-directed, resilient, and motivated by outcomes.

• You are looking to progress via effective coaching, mentorship and personalised leadership.

What Success Looks Like

• A consistent, growing volume of qualified meetings delivered to the Sales team.

• Strong conversion from outreach to SQL.

• Accurate, well-maintained pipeline data in Salesforce.

• Demonstrated improvement in call quality and outreach effectiveness over time.

• A clear path to Account Executive based on performance.

Why Earlytrade?

• A team that invests in your development and rewards coachability.

• Direct path to Account Executive for high performance.

• Massive, untapped opportunity in construction finance via a clear and unique product-market fit.

• Earlytrade is an Equal Opportunity Employer.