Senior Ecom marketing Manager

该职位来源于猎聘 Job Responsibility:

• Lead, develop, and execute brand eCommerce strategy \& plan to accelerate in-market revenue growth and new user growth.
• Lead, develop, and execute user growth plan across eCommerce platforms.
• Lead holistic traffic planning (eMedia, social, content, etc.), analysis, and optimization to achieve traffic growth with improved efficiency.
• Lead, develop, and execute brand / initiative activation plan to drive traffic and shopper / customer excitement.
• Collaborate closely with total brand team and E-business central team to define strategies for our ecommerce business.
• Lead multifunctional team to execute the plan, improve online business scale. Job Qualifications:
• Education degree - Bachelor’s Degree or above. Proficient in English written \& verbal communication.
• Experience in years 2-5 years of FMCG/3C/Retail industry brand marketing experience.
• Preference - Recent experience in brand eCommerce or in eCommerce platform working experience. Familiar with ecom platform likes Tmall, JD , Douyin etc.
• Strong leadership, data analysis thinking, communication skill and passion for winning.